Russel Howcroft: When it's right to be wrong *BOOKINGS CLOSED
*** PLESE NOTE WE HAVE HAD TO CLOSE BOOKINGS FOR THIS EVENT, AS WE HAVE REACHED OUR CAPACITY ***
Join Russel Howcroft - ad man, media personality, television executive and man of many passions for an animated discussion on the central concept of his new book, 'When it's right to be wrong? Through his appearances on ABC1's The Gruen, Russel has become a well-regarded public face of brand marketing and advertising in Australia.
Russel Howcroft recently added 'author' to his list of achievements with his book, When It's Right to be Wrong. Join us at Enterprise Geelong's feature event for this year's Geelong Small Business Festival to hear Russel explore the power of this idea. Be captivated and inspired by Russel's unique view of the world and his expertise not only in business - but also in every day life.
Russel will challenge the way you look at the world as he discusses:
- Changing your mind is a good thing
- Privacy is overrated so give everyone your phone number
- Smile at strangers
- Forget reality; the right kind of BS can create magical success
- Good people rise to the top
Don't miss this opportunity to view your business through a 'Russel lens' with a sense of knowing that sometimes you simply have to go against the tide.