YouTube: Show the competition how it's done!
Not all YouTube films are made equal. Discover why it's important to be market focussed, not ego focussed, when creating film for your business. Learn why educating your audience is the fastest way to win trust and increase conversion.
The rise of video streaming, quick internet and a society too busy to read has lead to more video creation than ever before. The best thing about YouTube is the likelihood your competition is hardly out of the blocks! To strike out in front, the trick is to keep your audience wanting more - you win when they hit the subscribe button. This session is all about concept inspiration, tips on telling a great story and how it translates to your bottom line.
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